Amr Diab Unveils the first musical-themed boutique hotel

The UAE is set to transform its hospitality landscape with the launch of DO Boutique Hotels, a unique boutique hotel chain integrating AI, music and wellness. This disruptive concept is a collaboration between ONE Development, a leading AI-driven boutique lifestyle property developer based in Abu Dhabi and Dubai, and global music icon Amr Diab. We’ve hit all the right notes with exclusive details on the UAE’s first-ever musical-themed boutique hotel. Check it out!

Amr Diab, ONE Development introduce DO Boutique Hotels

ONE Development, the UAE’s pioneering AI-driven boutique lifestyle property developer, has introduced ONE/AD—an innovative venture poised to transform the hospitality industry with UAE’s first-ever music-themed boutique hotel.

This groundbreaking venture aligns with the UAE’s Tourism Strategy 2031, supporting local and regional growth while attracting global investment in the hospitality sector.

A Groundbreaking Collaboration: Amr Diab & ONE Development

DO Boutique Hotels is a visionary collaboration between ONE Development and Amr Diab. According to Ali Al Gebely, Founder & Chairman of ONE Development, their flagship project with the Egyptian music icon goes beyond traditional luxury:

“Our partnership with global legend Amr Diab is a bold step towards redefining the hospitality industry. DO Boutique Hotels introduces a completely new, disruptive hotel chain in the UAE, seamlessly blending music, design, and AI to create spaces where luxury meets inspiration.”

For Amr Diab, this concept is deeply personal, extending his passion for music into an immersive guest experience:

“Music has always been my way of connecting with people; this vision now reaches into hospitality. DO Boutique Hotels create inspiring spaces where innovation, culture, and wellness meet, offering today’s travelers exclusivity, creativity, and meaningful connections.”

First Musical-Themed Boutique Hotel of Dubai

Under the slogan "Live the Beat," DO Boutique Hotels redefines luxury travel, offering guests an aspirational, holistic lifestyle where every stay transforms into an extraordinary, immersive experience.

Unlike traditional accommodations, this AI-driven hotel concept adapts to guest moods and preferences, offering:

Curated music experiences that evolve in real time.
Live performances and interactive entertainment.
Seamless wellness integration for relaxation and rejuvenation.
State-of-the-art AI technology for a truly personalized stay.

Each venue will serve as a vibrant hub of creativity and connection, blending art, culture, and technology in an exclusive setting.

DO Boutique Hotels: A New Benchmark in Boutique Hospitality

While the exact location of the first DO Boutique Hotel is yet to be announced, Abu Dhabi is a strong contender for the launch. As the GCC region continues to embrace smart tourism, this AI-powered concept is expected to set a new benchmark in luxury hospitality across the UAE, Saudi Arabia, Oman, Bahrain, Kuwait, and Qatar.

The launch of DO Boutique Hotels further cements ONE Development’s commitment to innovation, following the recent success of Laguna Residence, which sold out in under a month.

Luxury, Innovation & Investment Growth

As part of a larger industry evolution, Amir Diab’s DO Boutique Hotels aligns with the UAE’s growing luxury tourism market, contributing to advancements across real estate, technology, retail, and finance. With the global hospitality sector poised for transformation, this visionary project not only enhances guest experiences but also drives economic growth and investment in the region.

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FAQs

DO Boutique Hotels, co-founded by ONE Development and entertainment icon Amr Diab, represents a pioneering venture in the UAE's hospitality sector. This innovative hotel chain seamlessly integrates music, design, and artificial intelligence to create spaces where luxury meets inspiration.

Currently under development, the specific locations of these establishments have not been publicly disclosed. Further details, including exact locations, are anticipated to be announced in due course.

Amr Diab is famous for being a legendary Egyptian singer, often referred to as the "Father of Mediterranean Music." He is known for pioneering Arabic pop music, blending Middle Eastern and Western sounds, and achieving global success with hits like Nour El Ain and Tamally Maak.